THE Memo Arts Centre (MAC) has announced plans for a new 'Friends of...' group as part of attempts to inject new funding and life into the 83-year-old venue.

Formerly known as the Memorial Hall Theatre, trustees of the site - a registered charity which separated from Barry Town Council operation in 2002 - hope the new "Friends of the Memo Arts Centre" group will help raise income to improve its facilities.

It will also act as a loyalty scheme, offering show discounts, among other benefits, for members.

A Facebook group - We Want Our Memorial Hall back - has recently voiced unrest over the running of the venue, but trustees say they hope the scheme will engage residents in a positive and give them more say over the future of the centre.

MAC trustee Paul Haley said: “The trustees recognise the affection that Barrians hold for our wonderful building, with its rich heritage, and wish to create a Friend’s scheme so people can be part of a transformational journey in which we upgrade facilities and protect our building for future generations to enjoy.

“It would be wonderful if we could attract 1,000 Friends, which could raise substantial income towards improving the facilities offered.

“The Memo’s Friends scheme aims to engage with its membership to promote our work and share our programme.

“Benefits for the Friends will include exclusive ticket offers, special invitations, and an opportunity to feedback programme suggestions.”

MAC secretary Richard Thomas added: “As with any old building, the Memo needs to service, update and adapt its spaces in order to continue to deliver a quality service to our customers.

“The Memo is at a crucial juncture where an injection of capital and revenue funding is essential to modernise the facilities and to create the environment where the long-term future of the organisation can be placed on a more sustainable footing.

“The Memo has expanded its professional performance and activity programme dramatically over the past decade and is now in a strong position to take on the challenge of further growth needed to secure its vibrant and effective future.”

Mr Thomas added: “In 2001 many previous users were able to hire the main hall for £2.50 an hour for long-periods to present their shows and events. The resulting deficit was borne by Barry council taxpayers. This was an unsustainable situation for the newly formed charity and prices had to be raised to levels that allowed the building to be maintained and staffed without being an unavoidable burden on the community.”

Barry Town Council provides an annual £130,000 revenue grant towards essential major building repairs and improvements at the Memo Arts Centre.

The Arts Council Wales also makes contributions.